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Ford Highlights AQHA Members' Good Deeds

The Built Ford Tough Good Works Program wants to give recognition to an AQHA member who has made a difference with their Ford.

The American Quarter Horse Association
June 19, 2014

The Built Ford Tough Good Works Program recognized Pamela Rickenbach for all of the selfless dedication she has given to numerous neglected horses. (Credit: Ford)

Brendon Clark, the Built Ford Tough Good Works Program host and a Professional Bull Riders celebrity, is traveling across the United States in search of people who are doing extraordinary works with their Ford trucks. Clark and the Built Ford Tough Good Works Program are searching for an AQHA member to spotlight.

The Good Works Program was created to recognize individuals who are making a difference in their community through their volunteer efforts. A few good Samaritans have already been highlighted for their selfless acts.

Pamela Rickenbach
is the executive director of Blue Star Equiculture in Palmer, Massachusetts. She has made it her life’s mission to provide a rescue and sanctuary to horses in need. Her Ford truck enables her to give these horses a second chance at life.

Vietnam War veteran Dan Foster of Alpine, California, created a wall of honor for all the men and women who have served our great nation. His Ford truck helped him to say “Thank you” in a way that has touched many lives.

Dr. Jeff Williams is a chiropractor from Chubbuck, Idaho. He selflessly volunteers his medical expertise to cowboys in need at local rodeos. Being a former bull rider himself, Dr. Williams understands the injuries involved in the sport. His Ford truck carries him to each and every rodeo, letting him tend to the next bruised rib.

Clark will be heading out again to meet more people who are generously giving back to their communities, and the Good Works team is looking for an AQHA member who has gone the extra mile to make a difference. If you or an AQHA member you know is going further with their Ford truck, tell us at goodworks@aqha.org. Submissions will be taken through June 30.

If you are selected, Clark and a film crew will travel to you to share your story.

AQHA News and information is a service of the American Quarter Horse Association. For more news and information, follow @AQHAnews on Twitter, watch the AQHA Newscast and visit www.aqha.com/news.